Himnakan @nddimadir uzher@ petq e @nkalen, vor sa aylevs parzapes tekhnikakan khndri harc che

Mon, 18 May 2026 10:01:31 +0400

Es gitem, vor qaghaqakanutyun@ nakh mrcakcutyun e, bayc erani menq ayn orin lineinq, vor ays @ntrtyunner@ bolvor arumnerov mrcakcayin linein: Usti ays @ntrutyunner@ linelu ein voch miayn qaghaqakan, ayl naev teghekatvakan goyamart։ Storev nkaragratss ev arajarkn uni sovvorakanic aveli shat havanutyan, ajakcutyan, taratsman ev lusabanman kariq, inchpes @nkerneris, hetevordneris aynpes el media dashti ev kartsiqi arajatarneri koghmic, vorovhetev bolvors gorts unenq anelu:

Ays pahin arden aknhayt e, vor Hayastani himnakan @nddimadir uzheri media kontent@ socialakan hartaknerum ev mediayum gortsum e voch havasar paymannerum։ Feysbuq, Yutyub, Instagram, TikTok ev ayl hartaknerum arka e tesaneliutyan, taratsman ev hasaneliutyan lurj khndir։ Mievnuyn zhamanak, manipulyativ ev feyqayin informacion hardzakumner@ aylevs unen proishkhanakan artonyal shrjanarutyun ev kanach luys, voronq vstahabar aveli en sastkanalu:
Himnakan @nddimadir uzher@ petq e @nkalen, vor sa aylevs parzapes SMM-i, media kuraciayi kam tekhnikakan khndri harc che։ Petq e @nkalen naev, vor irenc PR ev qagh. tekhnolvogiakan khmber@ irenc chen arajarkelu ayn, inch es em arajarkum, vorovhetev ashkhatum en bacarapes irenc patviratui shahi hamar ev da normal e: Sa qaghaqakan komunikaciayi ev qaghaqakan azdecutyan harc e, voch te qagh .tekhnolvogiayi: Hetevabar @nddimadir qaghaqakan uzher@ partavor en mtatsel voch miayn bacarapes sepakan dashinqayin shaheri, ayl amboghj @nddimadir hanruyti teghekatvakan dimadroghakanutyan masin, vorovhetev meki @nkneln u tulanal@ qandelu e bolvorin՝ ev voghj @nddimadir eshelon@, ayl voch te nrancic mekin talu e aravelutyun myusi nkatmamb: Chi talu:

Ays arumov es arajarkum em dzevavorel bolvorin aylevs anhrazhesht ayspes kochvats՝«Pokhognutyan dashinqi» model@։ I՞nch e sa nshanakum gortsnakanum: Sa nshanakum e steghtsel tsavali ev azdecutyan efekt durs galov bacarapes sepakan qaghaqakan uzhi @ntrazangvatsic, @ntroghneric, ajakicneric ev ayn govazdoghneric:
— Bacarapes sepakan nakh@ntrakan uzhin ev mimyanc ayspes kochvats «layqelu» pokharen՝ havanel, ajakcel, taratsel naev ayn qaghaqakan uzheri kontent@, vori shurj ka liakatar qaghaqakan konsensus ev da chdardznel khandi kam antuylatreliutyan gortson uzheri nersum:
— Havanel, taratsel, govazdel ev uzheghacnel voch miayn bacarapes sepakan kusakcutyan, arajnordi kam teknatsuneri kontent@, ayl naev ayn @nddimadir uzheri, andzanc nyuter@, mtqer@, voronc het ka qaghaqakan hamadzaynutyun kam @ndhanur npatak,
— Unenal operativ kap ev mshtakan komunikacia myus @nddimadir nakh@ntrakan shtabneri nerkayacucichneri mijev ev nuynisk verdashinqayin shtab kazmakerpel
— Arag ardzaganqel teghekatvakan ev voch miayn teghekatvakan ayl naev brnatchnshumayin hardzakumnerin ev steghtsel pokhadardz media ev hoghi vra ajakcman mshakuyt
— Nergravel , havanel arzhevorel anhat ogtatererin, qaghaqaciakan ev masnagitakan khmberi nerkayacucichnerin ev chpakvel bacarapes sepakan kusakcakan ev dashinqayin shaheri nersum ev sepakan buble-neri mej, ayl ashkhatel amboghj @nddimadir dashti teghekatvakan dimadroghakanutyun@ bardzracnelu ughghutyamb ev krkin steghtsel ev cuyc tal tsaval, krknum em dimadir irakan tsaval ishkhanakan feyqayin tsavali dem:

Sa voch miayn tekhnikakan qaghaqakan ardyunavetutyun kta, ayl naev nor qaghaqakan mshakuyt kdzevavori, inch@ hetagayum nuyn qaghaqakan uzherin der shat e petq galu: Da lav klini anel aysorvanic ev tesaneli u azniv kerpov naev orinak tsarayelov irenc dzayn tvoghnerin, ajakicnerin ev potencial @ntroghnerin:

Ays pokhognutyan verdashinqayin modelov tarber @nddimadir beverner ksksen uzheghacnel naev mimyanc ayn mesijner@, voronc shurj unen hamadzaynutyun, ksteghtsvi dznagndi tsavali efekt, kbardzrana @ndhanur hasaneliutyun@, ev amenakarevor@՝ kkotrven ayn teghekatvakan ev nerhanrayin blokadaner@, voronq aysor hertov kheghdum en bolvorin arandzin-arandzin։ Ete mek @nddimadir uzhi dzayn@ seghmvum e, irakanum seghmvum e amboghj @nddimadir dashti hasaneliutyun@։ Ays model@ karogh e apahovel algoritmayin ev irakan shrjancum, bardzracnel informacion dimadroghakanutyun@, verakangnel hanrayin vstahutyun@, ksksen veranal naev nerhanrayin barikadner@ ev ksteghtsven @nddimadir hanrayin pokhajakcutyan formatner:

Ev verjapes amenakarevor@: Sa e amenalav tchanaparhneric mek@՝ lutselu ays @ntrutyunnerum @nddimutyan haghtanaki metsaguyn khndir@՝ @ntroghi koghmnorvoshvelu, masnakcayinutyun@ bardzracnelu ev mardkanc @ntrateghamas ughordelu arumov, erb mard@ kbakhvi tsavali, aliqi, trendi, modayi, gortsoghutyan vortegh kkotrvi nra anhavatutyun@ ev na kuzena iren tesnel gortsoghutyan, action-i, procesi mej ev dra mas, vorovhetev bolvorn en da anum:
Ev aystegh uzum em anel shat hstak qaghaqakan, @ntrakan sheshtadrum։

Ayn qaghaqakan @nddimadir uzh@, vor@ arajin@ kunena ays gitakcutyun@, arajin@ karajarki nman nerarakan hamagortsakcutyan model ev kpordzi dra mej nerarel myus @nddimadir uzherin՝ aranc bacarapes sepakan ishkhanutyan galu hashvarki, andzamb indzanic kstana qaghaqakan hasunutyan amenabardzr gnahatakan@ ev vstahabar naev im dzayn@։ Vorovhetev ayd uzh@ pastaci cuyc kta, vor ir arajnayin npatak@ voch te parzapes ishkhanutyan galn e kam ayn vercneln e, ayl petutyan, hasarakutyan ev qaghaqakan hamakargi prkutyan shurj pataskhanatvutyun standznel@։
Ays pulum henc sa e linelu irakan qaghaqakan hasunutyan chapanish@։

P.S. Nkar@ 2022-ic e:
@nduneq vorpes pokhognutyun «Uzhegh Hayastanin»: Myusnerin hajordiv:

Vladimir Martirosyani ejic